June 3, 2026
The 2026 4/20 Report: What the Data Says About How Cannabis Consumers Buy
By
Dutchie
June 3, 2026
4/20 Report, 2026
New Report
4/20/26
What the data says about how cannabis consumers buy. Baskets, discounts, categories, cashless, and more.
Read the report
~2.5x
Volume vs. typical Monday
~3x
Cashless payment adoption
~4
Items per basket, up ~50%
About the author
Dutchie
The Dutchie Squad
Technology and service that grows with you.
40+
Markets served
6.5k+
Retail & Brand partners
$22B
Cannabis sales
processed annually
processed annually
+
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